Joha Rice is mainly a short grained rice which belongs to the distinct class of aromatic rice. It is highly cherished for its sweet-scented aroma and taste which makes it indeed a special heirloom grain of Northeast India. It is full of flavonoids, proteins, volatile oils, phenolic compounds and carbohydrates. It is easy to cook and is completely different from the famous Basmati rice. It contain high level of acetyl and pyrroline, which gives it the sweet aroma. Joha Rice popularity increases its price and reputation in the market.
Main Export Market(s) : Worldwide